Episode 132: How To Turn Good Copy Into Great Copy with Copywriting Legend Jon Benson

Jon Benson

What is the most important tool in marketing? If you ask Jon Benson, and even our CEO Ryan Deiss, they’d both say it’s copywriting. In this episode, we’re replaying one of our favorite copywriting episodes featuring legendary copywriter Jon Benson. Listen to learn the biggest mistakes marketers make when they write copy, copywriting best practices, and Jon’s audit of a 3 million view headline.

RESOURCES MENTIONED IN THIS EPISODE

WP Engine
Open Click Buy: 21 Ways to Cash In on Emails While Avoiding the Information Apocalypse
CopyPro
Sellerator
Jon’s Website
Jon on LinkedIn

Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you’d like to share? Connect with us on Apple Podcasts and leave us a review!

Apple Podcasts not your thing? Find us on Spotify, Stitcher, or TuneIn.

All images & transcripts are of Fair Use and copyright to their respected & collective owners. Some images copyright AP, Clipart.com.

Under Maintenance

We are currently under maintenance and website updates.  Please bear with us as we continue to make this a better online experience.

For questions or concerns, please contact us.

Thank you.

ProGo Productions
(262) 563-2017