Tag: Ad Tech
Otello has agreed to sell its mobile advertising unit AdColony to Digital Turbine in an estimated $400 million deal. Don’t miss The Business of Marketing, a new series featuring…
NBCUniversal is expanding its addressable ad offerings in a partnership with Charter’s Spectrum as both companies look to protect against the rise of streaming. Recommended articles All images & transcripts…
PubMatic, a supply-side platform, posted record high annual revenue of $148.7 million as its Q4 returns jumped 64% year-over-year. Don’t miss The Business of Marketing, a new series featuring leading…
Brands unwittingly spent a minimum of $235 million in advertising on sites linked to disinformation in 2019, according to Global Disinformation Index estimates, and digital media analytics, data and measurement…
The Trade Desk, the industry’s largest pure-play programmatic advertising company, posted annual revenue of $836 million as its Q4 revenue jumped 48% year over year. Recommended articles All images &…
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