Recent News
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Salesforce Says Goodbye to CMO Stephanie Buscemi, Elevates Platform Manager to the Role
Salesforce today announced that Stephanie Buscemi, its chief marketing officer for the past three years, is stepping down from the role and leaving the company. Taking her place is Sarah…
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Mastercard CMCO Shares the Blueprint for Cross-Functional Team Stability
As the Chief Marketing and Communications Officer of Mastercard and President of the Healthcare Division, Raja Rajamannar discusses how creating a “risk-map” was necessary when leading cross-functional teams. Hear how Raja is taking on…
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TikTok: How to Stop Users From Being Able to Download Your Videos
Did you know that TikTok users may be able to download your videos after you post them on the video-sharing application? If you don’t want users to be able to…
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In TurboTax’s 2021 Ad Push, Live Experts Are Omnipresent During Filing Season
With 2020 finally in the rearview mirror, Americans are now faced with the yearly tradition of struggling to understand the country’s endlessly complex tax code and what it means for…
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Adweek Acquires Social Media Week; Can Google Get Back to Its Original Motto?: Tuesday’s First Things First
Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer…